Jonas Åkerlund is a Swedish film director, who also directs music videos. He is best known for his music video work. He has won several awards for his videos including video of the year. He first came into public view with his videos for the Swedish pop act “Roxette”. He has a very diverse portfolio working with artists like Lady Gaga as well as the German industrial band “Rammstein”.
This is the music video of The Prodigy’s song Smack My Bitch Up. In its day it was highly controversial in its day due to its depiction of drugs, violence, and nudity. It is shot entirely from a first person perspective. This is a usual way of shooting a music video. It tells the narrative of a person, who we suspect is a man, who goes out on the town and partakes in activities of an explicit nature. Despite criticism the video was acclaimed. I like the first person perspective on this video and I aim to incorporate this idea into my music video. I will not be including the explicit parts of this video as it will not suit my genre.
This is the music video of The Prodigy’s song Smack My Bitch Up. In its day it was highly controversial in its day due to its depiction of drugs, violence, and nudity. It is shot entirely from a first person perspective. This is a usual way of shooting a music video. It tells the narrative of a person, who we suspect is a man, who goes out on the town and partakes in activities of an explicit nature. Despite criticism the video was acclaimed. I like the first person perspective on this video and I aim to incorporate this idea into my music video. I will not be including the explicit parts of this video as it will not suit my genre.
This is “Beautiful Day” by U2’s music video. It is similar to all of their other videos in the sense that it features all members of the band. It is shot mainly in full colour with black and white shots put in to vary its content. The band performs “Live” in this video but as always the main focus is on Bono. The main location of this video is a French airport. The band can be seen walking around it and even performing on the runway as a plane takes off. The very scenic shots in this video are something that I am
This is the video to the song “I Miss You” by Blink 182. It is a video that is filmed in a haunted house. To compliment this, the band and all of the other actors are dressed up in 1920’s clothes. A ghostly feel is created by doing this. The band perform live in this video, this performance is interjected with haunting imagery; spiders, ghost and witches to name a few. A glow effect has been added to all of the different scenes. A transition effects has been used fairly regularly in this video, this has been done to make the video more exciting. The idea of the band performing is an aspect of music video's that is conventional and I aim to be as conventional as possible.
Country Girl is the name of this video. It is for the band Primal Scream. The main narrative follows a “slag” cowgirl’s trip around the town. The video is very American in its theme despite the band being Scottish. The lead girl is considered attractive with this in mind I consider this a video for heterosexual males. Only the lead singer of Primal Scream, Bobby Gillespie, features in the video; he is seen singing the song. The lead singer almost talking/ singing to the camera is an idea that I enjoy and one that I will include in my video.
This video is for the song “Mein Land” by Rammstein. It is a 60’s style video with the band dressed in casual beach attire, not dissimilar to the clothes the Beach Boys used to wear, having a beach party. The font used also dates back to this era. However near the end of the video, the video changes to a live video in which we see the band as they are supposed to be seen; dressed in leather and make up and being inappropriate. The make-up choice is similar to that of Brandon Lee from the movie The Crow. The sense of parody and fun in this video will feature in a small section of my video. As with other video's I have directed/ stared in there is always an element of fun in them.
Good - but what has inspired you about these music videos that you might adapt/ utilise in you own product? Alternatively- what do you dislike that you know to avoid in your own product?
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